How to Get Funding to Build Your Mobile App?

How to Get Funding to Build Your Mobile App?

How good are you as an entrepreneur? Entrepreneurs aren’t only known by their ideas but by their organizational abilities as well. You may have a unique and brilliant idea for a new mobile app is just what you need. Yet, you can fail to find a potential investor to kick your app idea in reality. When it comes to app start-ups, many billion-dollars app ideas have initially suffered and sometimes failed. You need to know how to plan it right and learn how to get funding to build your mobile app for business.

How to Get Funding to Build Your Mobile App?
How to Get Funding to Build Your Mobile App?

Here are some paths mapped out for you to find success with your app:-

1. SELF-FUNDING:

Self-funding is good for people who are wealthy enough to afford it. Alternately, you can ask others to take the risk if they are willing to do it.

a. Make it cheap –

It helps to build a cheap prototype with only the essential functions which will help you test and prove your amazing idea to the world.

b. Find a co-founder –

You can consider striking a partnership with a co-founder who would willingly share the cost with you along with the risks to be taken. It also guarantees that at least 1 more person believes in your app.

c. Family and Friends –

Ask your loved ones to each pool in a bit of money and help you build fund the prototype. Be clear with them about the risks you are about to take.

2. BUILD IT YOURSELF:

If you are an individual who possesses the technical skills to build the app’s prototype then that would be the best option for you. Knowing the basics is more than enough to get the basic draft right.

Consider A Co-founder Now!
Look to form partnerships and form new ventures. Focus on getting new clients to expand business and having a higher engagement rate. Getting a co-founder can help, and can help you cover more strategic aspects of your business – choose someone who will contribute to the cause.

Try out the Options
Another added benefit of a co-founder with technical skills would be that you can build more than one prototype and experiment with it in case the initial ones do not appeal to the users. You can analyze the app, do away with what’s not being liked and come up with the best possible apps at the end. Why Mobile App Become Lifeline for a Business?

Take the risk if you believe in it
However, one can never tell whether all the money and effort that he is putting in the app will result in a waste or make him an ‘overnight’ star like Ben Silbermann who created Pinterest. You need to believe in your idea and keep trying if you truly believe that it’s worth it.

Twistfuture Software Pvt Ltd : Top Mobile App Development Company Offers Low-Cost App Solutions for Startups. Give us a call at 011-41328844, or email info@twistfuture.com to learn more about our mobile app development and marketing services. We’ll provide a free consultation and timelines for delivery of your unique solution!

Top 3 Reasons Why Most Mobile Apps Fail?

Top 3 Reasons Why Most Mobile Apps Fail?

Market of mobile app is running thick and fast. Many mobile apps are launched day-to-day but all these apps do don’t get success in the market. WHY? Building a mobile app is not just sufficient for the company. They must try to build a business in the market.

Top 3 Reasons Why Most Mobile Apps Fail?
Top 3 Reasons Why Most Mobile Apps Fail?

Let’s find out the top 3 reasons why most mobile apps fail:

1. Target Audience – “Adapting From The Influencers”

Firstly, the target audience of the mobile app has to be fixed. Promotional strategies are not pre-defined so as to get the app run longer. Moreover, mobile market research of previous apps is not done to examine the significance of own product. Keeping it simple and straightforward is another task that most mobile app developer does not follow. With the intent of making a hi-fi app, mobile app development for businesses of all sizes deliver such complicated product that it seems a burden to the user. Trying to inculcate everything in a small package of app towards other apps because same featured app are available in plenty.

2. Features – “At The Cost Of Actual Usability”

Shorter battery life, graphics and visual effects that are not appealing, high storage space in mobile are some of the other reasons which lead to mobile application failure. Mobile app developer needs to think as a user before developing the app and understand demand of the user. Adapting the new things may not be easy for the user so by studying the competition in the market, try to give them something that may have edge over the others. Stick to only one concept for which the app has been developed. Irrelevancy of the app ruins the sustainable development of the app in the market after its publishing. Why Mobile App Become Lifeline for a Business?

3. Marketing – “Strength Can Turn Into Weakness”

Marketing is another most important aspect that most mobile app development companies fail to do. Mobile marketing is a crucial in this vast ocean of app world. When you have worked months over to some design, formatting, UI and other aspects of the app, then why to shadow the marketing part of it? Give one prominent reason to the user to enhance the utility of mobile app and market accordingly. The best way to achieve this is by offering them free app or making them one time pay. Regardless of the fact that mobile app developer gives classy features and marvelous display, if the product is not marketed properly it will surely fail.

Mobile App Development Company thus needs to ensure that developing an app as well as framing its future resides in their hands. So better to keep an eye on ever-changing market and let the user distinguish yourself from others.

Choosing The Right App Name - The Must Knows

Choosing The Right App Name – The Must Knows

What’s in a name?

While true in Shakespearen times, the great author may not have told the same today. The saying, at least when it comes to the web world, doesn’t hold relevance. Names need to be relevant and something that audience needs- users get to access and experience the apps only when they can find them through their name.

Choosing The Right App Name - The Must Knows
Choosing The Right App Name – The Must Knows

Your app’s name is what your ASO or App store optimization starts with just as a page title holds importance in website SEO. App names can be quite tricky and help you get more downloads than ever. How to Promote Your Mobile App Using Video

Follow these tips when naming your app for more downloads:

1. Choose an unique app name

Never choose the app’s display name similar to other apps as you want your app to stand out from the crowd and not get confused instead! Similar names can make users download the wrong app altogether. Use the names of unique features in the app name to make it stand out from others.

2. Concentrate on the brand name

Use your company’s name or brand name in the first few characters of your app name, preferably in the first 25 characters. This is because it doesn’t just help you build up your brand credibility but also users conducting a search can see these many characters of an app name on the search page.

3. Keywords are essential

Keywords can prove to be of great use when users search for a specified type of app rather than a specified brand and it is these keywords that will help them find YOU!

  • Make a list of apps in your category
  • Consider the keywords used in their names
  • Choose the relevant keywords often searched for by users
  • Select 2 – 3 keywords and focus on them

4. Shorten the app name

Avoid using all the 225 characters that you have to work with and try to stay well within the full character count limit with short app names. There is no specified answer as to how many characters would be ideal and you must take into consideration your category to get the length right as it plays a vital role in the same.

5. Prioritize initial characters

As discussed before, the first 25 characters show up on the search results page in the app store search. Use the most descriptive words here to get more downloads. Use words related to your brand name and category to allow users to find your app easily.

6. Test the app name

After the keywords are chosen, create variations of the same before submitting them for the final approval to Apple. Around nine days are needed to get the app re-approved on Apple in case the previous one fails. That’s why it is best to test your app name before-hand only. Use tools such as Pickfu or UsabilityHub’s Five Second Test to check what reaction users have to your app name before submitting it finally.

We, at Twistfuture Software Pvt Ltd, are involved in mobile app development company since the time of the concept’s birth. We know what it takes to create apps that meet the unique needs of businesses. If you are confused about the kind of app that will suit you, contact us and we would be happy to connect with you and offer expert advice. Our endeavor is to allow all businesses to be able to make an educated decision about mobile app development for their business.